It’s weird writing this.
I don’t usually scroll social media for long periods of time and that’s just the way I’ve always been.
Although today I thought I’d have a little poke and prod around.
Just over 4ish hours of scrolling and watching and holy shit…
Yeah, over the years I’ve joked about the asteroid coming to wipe us out…
But today, the wish of that same asteroid was out in full motion today.
I came across “tradwife” twitter defending themselves against the Boss-babe-we-don’t-need-no-man twitter women.
Which honestly shocked even me, considering the extreme thoughts and takes I have on subjects…
I stumbled on a section of Reddit/Twitter where people have honestly removed their brain and EVERYTHING they say or do is vetted by their LLM’s of choice.
Remember when we used to talk to people in person or read genuine books about a topic to learn more etc? That’s all dead to those folk.
Then I took a little scroll in some of the marketing and copywriting groups I’m a part of. Even a little scroll of the FB newsfeed too…
And EVERY respected marketer/copywriter and even some writers I’m friends with, have fully adopted and made AI their whole personality, to the point of where all of their writing, posts and ideas all bled the same overused patterns that are getting rammed into our faces on a day to day basis.
That shit is frightening.
Whatever bit of free thought and creativity we had has in the last 6 months or so, been totally eradicated.
We’re watching the death of original thinking in real time, and people are celebrating it because it makes their content creation “more efficient.”
I’ve got my predictions for 2026/27 all neatly scribbled down in my notebook but I’m dubious at best.
The world isn’t looking like it’s going to be in a good place for a long while.
So we best cash in the best we can before we’re stripped of our last bit of humanity.
And as the kids would say…
“We’re cooked”
Stephen Walker.