How to monetise disrespect

Now apparently this is true and even if not. It’s hilarious.

Sometimes the universe presents you with an opportunity to be absolutely, magnificently petty.

And when that moment comes, you have two choices…

Take the high road like a boring adult, or embrace your inner petty demon and create a masterpiece of justified spite.

50 Cent chose option two, and it’s fucking beautiful.

Here’s the quick TL;DR version…

Teairra Mari owed 50 Cent about $30K from some legal bullshit. Instead of just paying up like a normal person, she decided to drop a diss track called “I Ain’t Got It” which basically turning her debt into some weird flex or whatever.

Now, most people would’ve just rolled their eyes and called their lawyers.

Maybe written an angry Instagram post.

But 50? Nah.

50 saw this disrespect and said “hold my champagne.”

He trademarked the phrase “I Ain’t Got It.”

Then he bought the domain name.

Basically ensuring that if Teairra Mari wanted to make any money off her own diss track, she’d have to pay him for the privilege.

Imagine taking someone’s attempted clap-back and turning it into passive income?

The sheer audacity of it is chef’s kiss perfect.

Now I’d imagine every time someone searches for “I Ain’t Got It,” every time someone wants to use that phrase commercially, every time that song gets mentioned our boy 50 cent will win.

Entrepreneurial pettiness should be a whole niche in itself.

The new business model? Disrespect.

Sometimes you can’t take the high road. Sometimes people push you to a point where being the bigger person feels like letting them get away with bullshit.

Sometimes you have to show people that fucking with you comes with consequences they didn’t anticipate.

50 Cent understood the assignment and got paid for it…

Although it is the internet, this could be half true, but it was hilariously entertaining for me to look up on the old Twitter.

Now I need to look for my Grinch-like moment to be petty before the year ends.

Stephen Walker.

P.S. Tonight’s agenda though. A bit of fibonnaci study, food and this film, unless I pass out…


Posted

in

by