Stephen Walker — Opinionated Ad Man, Writer, Author, Professional AI Hater, Marketer and Trader.
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Create your own rules
And live by them. We give up whatever type of power we have over our own lives by giving people full control and access to us when they don’t deserve it. I mean if you’ve been paying any attention to…
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This post will find you if you’re feeling really stuck
“The mystery of human existence lies not in just staying alive, but in finding something to live for.” Which is a rough quote and an attribution to famous Russian writer Fyodor Dostoevsky. I went deep on Russian literature for year…
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A philosophy for success
“Find something you love and let it kill you.” That quote is famously said to have been written by Charles Bukowski. Bukowski was genius in his own right and it was disputed for decades that he didn’t write it. Although…
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How being selfish may actually save you
So there’s this thing about human nature that productivity gurus will never tell you in their $497 courses about “optimizing your potential” and it’s this… We’re fundamentally hedonistic creatures pretending to be rational ones. Stick with me here. This isn’t…
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On burnout
Bear with me. I’ve ended my day with a few Espresso Martini-zzz cause this week has been a rollercoaster. There has been some epic wins and some epic losses. Like I always say… There is balance in all things. Now…
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The wasteland that is alpha male twitter
So picture this nightmare… King couldn’t write a better horror novel tbh. You’re innocently scrolling through Twitter. Sorry, “X” cause apparently we’re all living in Elon’s mid life crisis now. Christ knows how the algorithm works its magic but all…
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B rated greateness
I’m off to go watch Final Destination Bloodlines again. Yeah yeah I know. I’m a nerd. Even though the majority of horror films are considered B rated garbage. I have always been a fan of horror because of how versatile…
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The vibe check nobody asked for but everyone needs
Pull up a chair. The slightly wobbly one that makes you wonder if it’s gonna collapse into a million pieces if you lean back too far. I’m not going to blow sunshine up your ass about how everything’s brilliant and…
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The dirty little secret about getting good at anything
So here’s the thing nobody wants to tell you about mastery, and especially nobody wants to sell you a course about it… It’s boring as hell. Sitting here this morning, coffee getting cold while I bash out my thousandth email…
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Hell hath no fury
Like a parrot scorned… Now you know the parrot that so happily runs my life has on a few occasions made a cameo in my emails… And he is a little shyt. Albeit a cute one. (When he wants to…
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When you come back and everything is still exactly the same
Right, so I did something mental a few weeks/months back. Deleted all the apps. Cold turkey. Not because I’ve become some internet based monk who’s discovered the ancient art of mindfulness. Just because I was tired of feeling like my…
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The absolute madman of horror
Today I’ve had a lazy one. Beer in hand. Out in whatever sun we’ve had… (It’s England. We don’t get much sun, especially up north haha) Ripping through Stephen King’s new book and figuring how this guy basically stripmines his…
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The internet’s on fire and you’re holding the matches
We need to talk. (ooof I know hearing that sucks if you’re in a relationship) You know that feeling when you open your phone and suddenly three hours have evaporated like spilled vodka on hot concrete? Yeah. That one. The…
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Going wide and not deep
Now I’ve had a lot of micro conversations about A.I. Some of them good and some of them bad. Like I’ve said in the past. I’m not strictly against it. There’s a use case for it and it’s good for…
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Everyone’s a little tired
I had a few replies over the last few emails, especially the last one with the audio and where I just asked how everyone is. Like some internet vibe check or whatever you want to call it. Surprisingly. Everyone’s a…
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Not now babe. I new audio tape just dropped…
So it’s been a while since done one of these audio rants. And well I thought it’d be a nice little break from the ol’ schedule of daily emails. So if you want to tune in and listen to a…
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The galaxy brain take on piracy double standards
I just read this article and my brain is currently doing that thing where it tries to crawl out through my nose. I posted about it on FB but I thought eh, you love a bit of my rant-y type…
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I just about fell out of my chair when I read this
I’m sure you know my feels on this whole A.I. thing. (and you know I’m not 100% against A.I. / LLMs / Tools) If you use them ethically and within the bounds of our own human sanity that’s cool… Most…
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Why 80s B Horror Flicks Will Make You a Copywriting God
There’s always some magical sauce to create magnetic copy and when you want to access is it. Some clown with a $27 micro course will be trying to shill it to you. But after a pretty chilled Friday while lazily…
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29,855 doll hairs in 5 hours
587 backers and the cult like card game I wrote about a few months ago has hit its funding level. That is absolutely bonkers… What makes it even more insane is that the community is tiny in comparison to a…
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Shots, Sentences, and the Sweet Sound of Prose
Years ago when I was living in London. Every Friday we’d have what we like to call a Drink and Draw. Very long story short. We’d go to the local Wetherspoons (back when it wasn’t completely ass) cause we knew…
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Big NPC energy
I’ve taken a pretty decent break from Twitter. A lot of my writer-ly friends hang there and hidden in the trenches of #WritingCommunity and various other self pub hashtags and crying about being an indie writer, the common thing that…
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Sat down with the man himself
I was lucky to sit down have a consultation with the man himself, Ben Settle. Ben is like marmite as they say here in the UK. You either love it or your hate it and the same goes for him.…
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You, Me, and the never ending content carnival
I gave myself a little talking to today. “Sit down. Wipe the Cheeto dust off your fingers if you must. We gotta talk.” Me to my 18yo self basically. As much as I could go back to my younger self…
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Writers block is a lying liar that lies. This kicks it to the curb…
You know the drill. You’re sitting there, staring at the blinking cursor. The coffee’s cold, your brain feels like a sad lump of potato salad left out at a barbecue, and the only thing you’re creating is a growing sense…
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A little bit of Sun and gratitude
Heading into a nice little sun filled weekend. I just wanted to take the time to say thank you and how much I appreciate you taking the time out of your day to read and reply to my shenanigans. I’ve…
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And so it begins… (You won’t believe it)
Check this headline out “Netflix will show generative AI ads midway through streams in 2026″ Netflix (and every other corporate shytlord) is doubling down on ways to distract you, monetise your attention, and make “content consumption” your default state. Meanwhile,…
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Bloodlines and familiarity
So a few days ago I wrote about watching some of the classic Final Destination movies. And tonight I thought I’d treat myself by taking myself on a date to watch the new Final Destination Bloodlines… Let me tell you.…
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Why You Shouldn’t Argue About Pineapple on Pizza Anymore
So we all get caught chasing micro hits of dopamine while doomscrolling our way through another social media hellscape of the day… Similar to how a rat would inside of a Skinner box except the box is your phone, and…
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How to make your first coins online doing things you love
Hey you. Yes, you. The one reading this post instead of working or whatever… I get asked this occasionally and so I thought I’d just give you the down and dirty way of making coins on the internet. And like…