Stephen Walker — Opinionated Ad Man, Writer, Author, Professional AI Hater, Marketer and Trader.

  • My brain is currently a janky windows 95 computer

    So today I woke up and my skull-computer is throwing up the blue screen of death. Not because there are actual worms up there (probably), but because gestures at everything THIS and points at calendar THAT have turned my neural…

  • Stop hiding behind your words

    Look, I get it. You’re a writer. Your natural habitat is behind a keyboard, preferably in a dark room, possibly pantsless (or is that just me?) The thought of showing your face or *gasp* SPEAKING makes you want to crawl…

  • How I learned to stop bullshitting and embraced the chaos

    Here’s how I cut through the noise without becoming another crypto-bro. A follow up to yesterdays email and why this can be VERY good for you… 1. KILL THE CORPORATE VOICE Stop sounding like a LinkedIn algorithm had a baby…

  • The truth is dead

    We need to talk about why telling the truth is about as effective as using a pool noodle to fight off brown bear on cocaine… spoiler alert: you’re gonna get your face eaten So for decades, honest business folks thought…

  • What’s in the BHAG?

    I’ve had this idea percolating in my brain for the last few months. I need a Big Hairy Audacious Goal The plan? Add at least another 5,732 new cult memb– I mean, newsletter subscribers in 2025. Why such a specific…

  • Corpse-in-the-ground wrong.

    aggressively sips coffee while arranging psychology textbooks by how much they piss off my inner critic So I had a chat with a buddy of mine about art and that whole creative thing we subject ourselves to. It’s something we…

  • 2024 but in books

    I do this once a year and they’re in no particular order but I’m a firm believer in re-reading great work. From non-fiction to fiction there might be something in here that’ll tickle your brain soup. Let’s go… PSA by…

  • A dead-eyed vinyl nightmare

    So today in the endless parade of what-the-fuckery that is our modern hellscape… Funko. Yes, those merchants of dead-eyed vinyl nightmares decided to go full HAM on itch.io because their broken-ass AI copyright system can’t tell its digital ass from…

  • Grab a tissue. Or a bourbon. Or both.

    I’m about to get uncommonly sincere for a minute, so brace yourselves. Maybe grab a tissue. Or a bourbon. Or both. No judgment here. So there I was, having my usual 3 AM existential crisis about deadlines and word counts,…

  • THAT ONE TIME I FOUGHT SANTA IN A MCDONALD’S PARKING LOT

    I need to tell you about the time I got into a fistfight with Santa Claus. Yes, THE Santa Claus. No, I wasn’t high on mushrooms. This actually happened. (wink) So there I am, 3 AM, typing away in my…

  • Why my pants-optional approach to audience building actually works

    So you’ve written some words, and somehow people started following you like you’re holding the last coffee bean on Earth. Congratulations! You’ve accidentally started a cult. Here’s how to lean into that power without becoming an actual megalomaniac: CREATE AN…

  • Welcome to the murder shed

    Aggressively slurps coffee while typing this from said murder shed It’s not a shed. It’s just a kitchen counter top but murder shed sounded cooler tbh. Okay so I woke up a little spicier than usual. Mainly because I’ve seen…

  • Every word pays rent and the rent was due yesterday.

    Okay, so here’s a little bit for my fellow inkmonkeys… I’m about to tell you a story that’ll prove why pure, unfiltered GRIT matters more than your fancy MFA when it comes to slinging sentences. This tale might just be…

  • It’s dandelion time

    “I never wrote a story in my life. What I did was, I would get an idea, and then I would put it on a piece of paper—a paragraph—so I wouldn’t lose it. And another idea would come, and I…

  • Hawkanomics

    Haliey Welch aka Hawk Tuah aka spit on that thang girl is in some hot water. Now I don’t care much for crypto shenanigans and I can almost tell from this going out, that your eyes are rolling around the…

  • Seks, toys and salad…

    Sadly no drugs and no rock ‘n roll. Although as a ghostwriter I have “participated” in some of the weirdest markets out there. From adult toys, to niche gifts/vinyls that would get you cancelled, to what salad do you eat…

  • Just let me bed rot

    We all have those days where we don’t want to get out of bed. Those days are normal and today for me is one of those days. It’s warm, it’s cozy and I don’t want to wake up and write. But I did. There’s…

  • Frostbitten balls and a zombie cop

    Yep, you guessed it.I got asked a gem of question by some weirdo on Twitter.”If you get caught out in a snow storm and you were wet through and had no option of drying off but you had to keep…

  • Your opening isn’t a gentle handshake

    I’ve just finished watching Saving Private Ryan again. Honestly still one of the greatest war films of all time… I’m still on the medical war-hound metaphor / analogy kick. So if you block or unsubscribe it’s cool. Casualty of war…

  • A nuclear guide to writing that sells itself

    I’ll be using Drew’s menacing ways…to illustrate a few more ways to think differently when it comes to writing for yourself to get your words seen and consumed by your fans. Most writers/artists are stuck in the literary friendzone because they’re…

  • Like a fart in an elevator

    People can smell insincerity just like that. You NEED to build trust without coming across like a sleazy car salesman who bathes in cheap cologne. It reminds me of that scene from Matilda when Danny DeVito rolls back the odometer.…

  • Drive it like you stole it.

    I’m not saying we should commit grand theft auto Although it would be cool if we didn’t have worldly responsibilities to stick to. Listen, I’m talking about your writing, not your neighbour’s Prius (though Mrs. Henderson really should stop parking…

  • Cult-ivation 101

    I’m not gonna make you jump some hoops like you’re donning a robe. I mean robes cool and all that but personally I prefer comfort. Sweat pants and a shirt are my go to get up. Anywho. As creatives we…

  • Cloudy, with a chance of mayhem

    It’s not every day that I watch a series and my eyeballs are glued to the screen, not wanting to miss a beat. But I’m the type of nerd who will sit and break down what makes an episode of a…

  • It’s right there, bleeding from the walls.

    It’s in the way your cat’s whiskers twitch while she plots your murder when you’re fast asleep. It’s in that mysterious stain on the ceiling that looks like Abraham Lincoln making out with a dolphin. What am I talking about?…

  • Anxiety manufacturing

    It’s cold here in England and Black Friday offers usually start way sooner than the 29th. I’m sipping on a nice hot tea and it got me thinking. Neediness applies to everything but I’m gonna give you a little bit…

  • Politically correct is a pain in the arse

    I didn’t give Irvine Welsh the love he deserves yesterday, so I’ll open with little quote from his short story The Acid House “— Skanko n Leanne’s suppose tae be gittin engaged, she said, — that’s what ah heard anywey.…

  • Peanut butter & spam

    I’ve been on a health kick of late and before you block me. Hear me out.Steak, 4-6 eggs, loads of pink Himalayan salt and water (Distilled or bottled I’m not that precious)Cutting out the carbs and dairy and it’s been…

  • Bait the death of twitter

    Ooooh boy it’s been non stop lately. THE DEATH OF TWITTER BLUESKY!!! THE KILLER OF THE MOST TOXIC SOCIAL MEDIA PLATFORM ON THE INTERNET!!! (Sorry 6 exclamation marks in a single email. I think I’ve used up my exclamation mark…

  • White knuckle zombie fungus

    Here I am, slipping and sliding on the ice outside.The mercury has dropped below 0 during the time of me writing this. My hands in my hoodie pockets balled into fists so tight you could see the whites of my knuckles. If…