Stephen Walker — Opinionated Ad Man, Writer, Author, Professional AI Hater, Marketer and Trader.

  • It’s a real testament…

    If you ever read or hear those words uttered to you. You know full well that the person sharing them has been infected by the LLM bullshit infected our society. It’s weird cause I’ve been reading a lot of autobiographies…

  • Fictional Psychosis

    On the 30th of October 1938 a radio broadcast based on a science fiction novel caused mass hysteria across New England… Orson Welles’s adaptation of War of the Worlds. The first part of the broadcast imitated news bulletins and announced…

  • Protect Ya Neck

    Now if I could bust out some bars like the Wu-Tang clan. I wouldn’t be writing emails to you, my number one fan… That said. I fell asleep in what I can only believe is a pose that has managed…

  • Mike Tyson was right

    “Social media made y’all way too comfortable with disrespecting people and not getting punched in the face for it.” Probably one of my favourite sayings from ol’ Iron Mike. The thing is. We’ve created a consequence free zone where people…

  • I thought I killed my brain today.

    Today I thought it was a good idea to sit around and do nothing. Turns out that “nothing” was actually the worst fucking thing I could’ve done. I’m still getting over whatever it is that I caught, which managed to…

  • Rewatching Transcendence because apparently I hate sleeping peacefully

    I have a particular talent for psychological self torture, which is why I’m rewatching Johnny Depp in Transcendence while AI chatbots are getting better at writing than most humans and everyone’s pretending this is totally fine and normal… [DEEP BREATH]…

  • We need hobbies

    This is gonna be a straightforward one. What hobbies do you have or have neglected this year? I need something fresh to dive deep into, so I’d love to see what you’re already obsessed with. Yes. I read and write…

  • Customer service ghost town

    It’s very rare for me to get annoyed at anything. But customer support is where most businesses go to die. Whether you’re a solo business owner or some corporate behemoth, it’s wild to me that the thought of ignoring your…

  • The Lee Child school of prose

    Hey you. Yes you. Put down that copywriting book. Stop reading another blog post about “the secret to high converting headlines.” Quit circle jerking with other copywriters who all learned from the same three gurus who learned from the same…

  • Every day above ground is a good day

    If you’re reading this, you’ve already won the lottery. Not the financial one. (I mean that would be cool too, I guess…) Though if you’ve got internet access and time to read emails, you’re doing better than billions of people.…

  • Performative reading

    There’s an epidemic of people carrying books. I mean it feels like those clowns who carry around designer handbags, but deep down we know they don’t put much in there so they don’t destroy it. But the funny thing is…

  • The lifestyles of the chronically online

    We’ve created a generation of chronically miserable shitweasles who feed on outrage and sustain themselves entirely through online conflict. You know the type. You present them with factual information. Complete with sources, references, peer reviewed studies and they immediately refute…

  • AWS shit the bed today

    AWS absolutely fucking imploded today, taking half the internet down with it like some archaic house of cards built by a bunch of vibe coders… Websites crashed. Apps became glorified loading screens. Services that millions of people depend on daily…

  • sometimes you need to talk about absolutely nothing

    As much as I want to brainwash myself into being a productivity machine… Optimising my morning routine, tracking my habits, measuring every fucking minute for maximum efficiency, sometimes I just need to have a completely pointless conversation about whether or…

  • It’s perfectly fine to not have your shit together.

    Bonjour… You remember that time when you were a naïve kid thinking that adults seem to have their shit together? The thing is. Nobody knows what they’re doing. Seriously. Nobody. Generally they’re making it up as they go. That person…

  • Check your head, check on your people

    It’s that time of the year where everyone talks about mental health. The thing is. Your mental health isn’t some weird optional maintenance. You need to truly look after it. You wouldn’t ignore a broken bone or a persistent cough,…

  • A perfect page is a creative graveyard

    Purity and perfection are entangled together like lovers who can’t let go. A romantic metaphor right? When you sit down to tackle that blank page. You look at it and you know it’s perfect the way it is right now.…

  • Welcome to Halloweenis

    It’s October, which means it’s officially Halloweenis. Which is my made up holiday for when spooky season collides with the brutal reality that you still need to pay rent and sell your creative warez. We’re creatives and artists but we…

  • Morpheus was right and we’re all living in the Matrix

    Remember when The Matrix felt like science fiction? I do. Ahhh. Good times… I mean it all seemed like a cool philosophical speculation instead of getting down and dirty on Tuesday trying to wash off the stink of existentialism. But…

  • Dr AI will see you now

    I know I’ve harped on about AI and all it’s radical bullshittery that’s being force fed down into our throats over the years. Certain people basing their lives and their whole personality around it, hoping it takes off and changes…

  • Why most books die in the first paragraph

    “We were somewhere around Barstow on the edge of the desert when the drugs began to take hold.” Hunter S. Thompson knew something most writers never figure out… You have about fifteen seconds to grab someone by the throat and…

  • The bastards who steal hours

    Three thirty in the afternoon and I’m sweating into my third cup of coffee at some godforsaken strip mall type of coffee shop just off of the corner of a grunge-y looking building, waiting for a man who said he’d…

  • Your brain is decomposing

    And you probably don’t even realise it. I’m not going gentle into this Friday night. The thing is. It’s not even your fault. Friends and family are trying to rope us into those endless Tiktok clips. Pulled deep into those…

  • The art of strategic half -assery

    Sometimes you just need to half-ass things. Could people liken it to failure? Sure. I’d probably just say it’s some sort of survival mechanism in the creative and human sense. I know this goes against everything we’ve been taught about…

  • I missed a day but have a list…

    It’s rare for me not write anything. Yesterday was one of those not writing days and well, as much as I preach daily emails for all the various reasons and benefits. A day off won’t kill you. Just don’t take…

  • I almost became Ed Gein’s next lampshade project

    So I caught whatever plague is making the rounds… Could be a cold, could be the flu, could be the opening act of the next global pandemic. Who knows anymore? These days every sniffle feels like it might be Patient…

  • Check your locks twice

    Ed Gein was a monster. But you might take his side after being given a psychological masterclass in horror. (Or so I’ve been told by a friend who has just binged the whole series in one day…) Granted I’m only…

  • The business of being you.

    It’s exhausting pretending to be someone else. You scroll through your feeds and see these polished, curated versions of human beings. You get sucked into the whole “Maybe I should be more like them.” mindset. This is where you should…

  • World’s on fire, be the flame

    Hey you. Yes you. I can see you sitting there doom scrolling through the news, wondering how much closer we are to the singularity where AI finally decides we’re more trouble than we’re worth. Then we wake up and we’re…

  • Keir Starmer wants to digitise your entire existence

    Wild times in England right now. Keir Starmer is pushing for Digital ID in the UK and we’re already seeing other countries raise their eyebrows in wanting to join in… If you’re not paying attention to this, you should be,…